7.03.2011

Design Getaway

Dancing is the best ice breaker idea out there.

5.24.2011

One Letter

Logos are the identity of individuals, groups of people, companies,...etc. They can define the functions of a company or can act as just what it is, an image. I love logo designing. The idea of creating an image for someone is intriguing, fun, and worth my while.

I found this really awesome logo for a public library by MOCK, the Agency. It's pretty and simple and clean and to the point. Plus it can be used in many fun ways!

Richmond Public Library

5.18.2011

Pretty Things

I love handmade goods and I love Etsy. Now that I'm out of college, I can finally browse as much and as long as I want.

Here's a list of shops I came across this week:

Ponder and Stitch
They have the cutest cuffs!



Jolie Jolie Design
Cutest calendar prints! Wish they had more!
And they have a blog!



Gifted Papers
Origami clocks!

5.16.2011

Graduated!

My semester long project is over and the exit show was a success! Here's an image that pretty much sums up my final semester.



I made the company logo contemporary and introduced two new carton sizes. Along with the carton redesign, I made posters and redesigned their website.

Now back to my life and this blog. :)

2.19.2011

Scoping

Last week, my program invited Neil Summerour for a lecture. This man is a great type designer who graduated from the University of Georgia. He talked about his beginning in the major and where it lead him to: success. Big names such as ABC and Victoria's Secret are currently using his typefaces and he has won awards from TDC. I got the chance to show him my logotype and he gave me some great pointers and tips. The conclusion of the night: find a circle of designers who will give you good and constructive criticism. Stray away from those who say, "I like it!"

The current stage of my exit project: logotype design is done and brandmark approaches need to be complete by the end of this week. I discussed my expansion ideas with my professor the other day and I'm setting on stationary, package design, website design, uniform, and a 30 second flash presentation. I may add a poster or two to play on my package redesign.

My current type inspiration: Sudtipos

This month: (re)discovering my passions, likes, wants, dreams, and goals to figure out where and what I want to do after college. Here's one, where fine arts meets commercial, no pun intended!:

Canon Pixma: Bringing colour to life from Dentsu London on Vimeo.

1.29.2011

Seattle's Best Coffee



Do any of you like Seattle's Best Coffee's new look? I have mixed feelings. Initially I disliked it only because I'm use to the old design, but the more and more I think on it, I'm slowly accepting it. The new look feels empty but when I take the time to closely observe it, I see more than just circular shapes: a pot, a spout, coffee sitting in the pot, coffee being poured out, a coffee cup. The one thing that it lacks is personality. That's my only issue. I guess the simplicity offers the idea that this coffee brand is for anyone and is trying to relate to everyone. Clean, simplistic design is great, but it seems to be taking over everything in graphic design. For example, Walmart's Great Value line. Other 'super centers' are redesigning their lines as well to that clean white box design.

Currently I am working on my logo design for Florida's Natural. It has been a whirlspin. I began research two weeks ago and started sketches about a little over a week ago and I'm turning in my "final" design Monday. I am getting excited about the products I'll be repackaging. Looking forward to it!

1.28.2011

A Definite Yes?

Do you ever get into one of those moments where you're given the freedom to do whatever, however, but not whenever? I always want to do something big, extraordinary, and different, but when it comes down to narrowing my decisions within a short time period, damn, that's hard.

I was carrying out a simple task of choosing which pair of jeans to wear for the day when out of the blue my dreams of being a fashion designer rammed into my thoughts. How does this even relate to my first line you ask? I'm designing my exit show for my last semester in the program to show everything that I've learned and gained during my 2 years. For the show, we're branding/rebranding a company. What the hell do I want to do? Instantly clothes came to mind but I want to break out of my comfort zone and challenge myself. With that being said, branding a company is already out of my comfort zone. Of course I want my show to be grand but how do I make it grand? I narrowed my decisions down to my love for clothes and my want for packaging and went with my wants. So yes, my senior exit show will not be centered around my dreams. I have a want to fulfill. Dreams last forever, wants are temporary and can lead to regret.

Hello world, I am rebranding Florida's Natural Brand Orange Juice for my senior exit show.

1.27.2011

BACK

It's the new year. And I'm almost a month behind on saying this.

I've been doing a lot of thinking lately, more than I need and more than I can handle. I need change. Change that can make a significant and positive alteration in my daily routine. First and foremost, I need to organize my thoughts, ideas, priorities. Throughout the 4.5 years I've been in college, I've gradually become disinterested in the passions that I came with when I first excitingly stepped into my freshman dorm with big dreams holding a box of my favorite items at the age of 18 which included a bottle of Curious by Britney Spears that accidently spilled open during the ride over.

Now I have entered my last semester in college and do I have plans for what comes after? No. After several long and confusing semesters of trial and error, getting into majors and switching, having goals of double majoring and minoring in a language, I've narrowed my choices down to one and that one being graphic design. It's funny what I've chosen to keep and what to let go. I originally wanted to follow my parents' footsteps and go into business but the very moment I stepped into my first college course, I dropped that idea in a heartbeat.

I'm rambling yes, but there's a point. Welcome to my blog reconstructed. Follow me through my entries about my last semester as an art major before having to go over to the dark side and being more independent.